Mia is passionate about helping businesses in the health and fitness industry adopt strategies to keep up with new innovations and market needs. Since 2011, Mia played a key role in developing and growing a global fitness brand in Europe and internationally. She was a member of the Professional Standards Committee in Europe, and today she is part of the European Sector Skills Alliance and a member of the Educational Committee for FIBO USA.
With her degree in exercise science, extensive experience working directly with consumers as a trainer and presenter, developing education and educational teams, in addition to presenting at and attending business events across the globe, Mia has a unique ability to see the industry from a 360 perspective.
After relocating back to Los Angeles in 2016, Mia initiated an exploration of boutique fitness studios to learn about and evaluate their facilities, operations, programming and their instructors.